E-Commerce Product Content Guide

Create professional product listings at scale with AI-powered content generation.

The E-Commerce Content Challenge

Online sellers face a constant need for:

• Compelling product descriptions
• High-quality product images
• SEO-optimized titles and metadata
• Variant descriptions
• A+ content / enhanced brand content

AI can help create all of this efficiently.

Product Descriptions

Using Fabrics for Descriptions

The Product Description Generator fabric creates:

• SEO-optimized descriptions
• Bullet points highlighting features
• Benefit-focused copy

Input:

• Product name
• Key features (list)
• Target audience
• Brand voice (formal, casual, luxury)

Output: Complete product description with bullets

Batch Processing

For catalogs with 100+ products:

1. Prepare a CSV with product data
2. Use the batch processing feature
3. Generate all descriptions in one run
4. Review and refine as needed

Product Images

AI-Generated Product Photos

Great for:

• Lifestyle images (product in use)
• Background variations
• Color/variant mockups
• Social media crops

Image Enhancement

• Background removal: Clean white backgrounds
• Upscaling: Improve image resolution
• Style transfer: Match brand aesthetic

SEO Optimization

AI-Powered Meta Data

Generate optimized:

• Page titles (60 characters)
• Meta descriptions (155 characters)
• Alt text for images
• Schema markup suggestions

Keyword Integration

Use the Keyword Optimizer fabric to:

• Research relevant keywords
• Integrate naturally into copy
• Track keyword density

Platform-Specific Content

Amazon Listings

• Title optimization (200 chars)
• Bullet points (5 x 500 chars)
• A+ Content modules
• Backend keywords

Shopify

• SEO descriptions
• Collection descriptions
• Blog content for products

Social Commerce

• Instagram shopping posts
• Pinterest product pins
• TikTok Shop descriptions

Workflow Example

For a new product launch:

1. Gather product specs, images, and positioning
2. Generate base description with fabric
3. Create lifestyle images with AI
4. Optimize for each sales channel
5. Translate for international markets

Credit Efficiency

Save credits on product content:

• Use templates for similar products
• Batch similar items together
• Start with Gemini Flash for drafts
• Use Claude for final polish

Best Practices

1. Maintain brand voice across all listings
2. A/B test different description styles
3. Update seasonally for freshness
4. Track performance and iterate
5. Comply with platform guidelines

Start creating: E-Commerce Fabrics